TAM experience

Building on AGB Nielsen Media Research Lab's valuable experience gathered from using the TVM4 meter in the field in such countries as the United Kingdom, Australia and Italy, the TVM5 peoplemeter represents the latest generation of the TVM series. It contains tools to measure all known TV platforms and devices.

Following the design of the TVM4, the TVM5 is based on the non-intrusive concept and emphasizes the need for reliability in measuring television audiences over all analogue, digital and IP broadcast platforms.

Currently there are over 50,000 AGB Nielsen Media Research Lab peoplemeters installed worldwide:

1,510 TVM5 Lite peoplemeters in process of intallation:
Indonesia 740 meters
Thailand 425 meters
Mexico  180 meters
Malaysia 165 meters

 
15,615 TVM5 peoplemeters installed in:
China 1,820 meters
Australia 1,980 meters
Mexico 1,560 meters
Sweden 1,640 meters
Korea 1,050 meters
South Africa 770 meters
India 3,700 meters
Thailand 1,550 meters
Hong Kong 110 meters
Malaysia 515 meters
Indonesia 440 meters
New Zealand 115 meters
Lebanon 95 meters
Venezuela 270 meters
    


35,110 TVM4 peoplemeters installed in:
United Kingdom 13,060 meters
Australia 11,530 meters
Italy 5,900 meters
Ukraine 340 meters
Cyprus 410 meters
Greece 590 meters
Serbia 145 meters
Hungary 600 meters
Dominican Republic
115 meters
Poland 575 meters
Slovenia 300 meters
Russia 545 meters
Croatia 1,000 meters